Top Ad Networks for Publishers and Advertisers: Guide for 2025!

It can seem like trial and error when you try to choose the right ad network. If you go too cheap, you won’t get any clicks that turn into sales. If you get too high-end, your money will run out faster than you want. Most of the time, advertisers are only interested in getting traffic that leads to sales. Publishers, on the other hand, want to make money without bothering their readers with terrible ad forms. The hardest part is finding the right mix between cost, quality, and ease of use.

You can think of ad networks as being like Airbnb or Uber. They don’t own cars or flats; they only link two groups that require each other and help the deal go more smoothly. Ad networks do the same thing. They don’t bring in traffic; instead, they connect marketers who want attention with publications that have an audience to provide.

And exactly like those platforms in the real world, both parties win:

• For advertising, getting to the correct audience on a large scale is key.
• For publishers, it’s an opportunity to monetize their traffic.

Of course, not all networks are the same. Some use clever algorithms, some use exclusive alliances, and some compete by offering flexible prices. That’s why the ideal choice isn’t to go after the lowest CPC or the most advanced dashboard. Instead, you should go for the network that fits your plan, whether that’s to increase conversions or make the most money from your website.

What is an ad network, and how does it work?

An ad network is a digital platform where advertisers can showcase their products, and publishers can display ads. Think of it as a market where people can purchase and sell stuff. Advertisers pay for the ads, publishers attract viewers, and the advertising network makes everything simple, fast, and easy to understand.

Who uses ad networks and why?

Ad networks serve both advertisers and publishers since they make things easier. Advertisers don’t have to call a lot of websites one at a time; they can get to a lot of places with just one setup. Publishers don’t have to go after campaigns by hand; the network sends them right to them.

So many individuals utilize them for this reason:

• Quick start: Campaigns can begin in only a few hours.
• Scale: One platform lets you use hundreds or perhaps thousands of websites and apps.
• Unified management: Everyone saves time because billing, reporting, and optimization all happen in one place.

Benefits for Publishers

Ad networks are a simple way for publishers to make money from traffic. They don’t have to worry about ad spaces that don’t sell since networks will maintain high demand.

The main benefits are:

• High fill rates: Networks connect advertisers, which makes it less likely that there will be space.
• alStable revenue: Having a lot of campaigns means that your income will be more stable instead of just going up and down.
• One integration makes it easy to work with more ad formats and advertisers without having to talk about prices all the time.

In short, ad networks help publishers make more money and spend less time on paperwork.

Benefits for People Who Advertise

The advertiser gets just as much value from an ad network. They don’t have to make deals with each site separately; instead, they get one easy-to-use platform that enables them to reach a lot of people and be flexible.

Some of the best things about it are:

• Wide reach: You can get in touch with a lot of people right away on several sites and apps.
• Better targeting: You may pick where ads show up and who sees them.
• Quick testing: You may launch, test, and make changes to campaigns in real time.
• Efficiency: You only need one platform to handle payments and reports, so you don’t have to deal with a lot of contracts.

Why Ad Networks Are Important

Without ad networks, digital ads would be slow and broken up. Advertisers would spend weeks trying to get their ads in the correct spots, while publishers would always be seeking new ads.

Ad networks solve these problems for both sides by being in the middle. Advertisers receive more power and reach, while publishers get more money and stability. Ad networks are still a key aspect of digital marketing since they help manage the balance between supply and demand.

If you want to make money from visitors or get more conversions, picking the right network can be the difference between scattered efforts and permanent results.

What Is an Ad Exchange?

An ad exchange is an online marketplace where advertisers can bid on ad space made available by web publishers. Some of the most popular platforms include:

• AppNexus – One of the pioneers in programmatic advertising, offering a wide range of ad inventory and advanced targeting features. It is valued for its scalability and strong analytics.
• Microsoft Advertising Exchange – Part of Microsoft’s larger advertising ecosystem, this exchange provides access to premium placements across Microsoft properties and trusted partner sites.
• Google’s DoubleClick Ad Exchange (AdX) – The largest and most widely used platform, known for its vast reach and seamless integration with Google Ads. It offers advertisers extensive inventory and powerful real-time bidding capabilities.

Purchases on these exchanges happen automatically, with technology assessing bid values and completing transactions without human involvement.

How Do Ad Exchanges Work?

A publisher will use an SSP to help ad markets buy their ad space so that they can sell it. They will give the SSP all the information it needs, like the address of the page, the price floor amount, and buyer personas.

A DSP is also used by advertisers to connect to an ad exchange and look for space.

When someone goes to a publisher’s website or mobile app, the publisher’s ad server sends an ad request to several exchanges and DSPs (if the publisher has open ad space).

When the ad request goes out, the ad exchanges also make a bid request to the DSPs at the same time. The DSPs look at the request to see if the sponsor would be interested in that particular impression. The DSPs will send the ad exchange the information it needs if it is true.

The information is looked at by the ad exchange to find the best bidder for that product. This makes it easier to spot marketers who don’t follow the rules, like beer ads on a website about kids’ toys.

The best and greatest bidder is chosen by the exchange, and their ad is put on the publisher’s website.

The fact that this whole process takes only milliseconds is really amazing.

Ad Network vs. Ad Exchange: What’s the Difference?

Criteria	Ad Network	Ad Exchange
Role	Aggregator: collects ad inventory from publishers and resells it to advertisers.	Platform: a digital marketplace for direct transactions between publishers and advertisers.
Intermediation	Acts as a middleman, filtering inventory by demographics, user behavior, and other factors.	Not considered a middleman, but rather the technological infrastructure for buying ad space.
Targeting	Yes — ensures ads are shown to the right audience (e.g., users searching for auto parts).	No built-in targeting, depends on external tools and advertiser strategies.
Transparency	Limited: advertisers don’t always know where their ads appear.	High: advertisers have equal opportunities to join auctions and see available inventory.
Flexibility	Less flexible — tied to the rules of the network.	More flexible — open auction with many options for buying.
Publisher Control	Limited: depends on network conditions.	Stronger control: publishers directly offer inventory in the exchange.

Ad exchange types

If you want to get the most out of online advertising, it’s helpful to know the basic types of ad exchanges.

• Open exchanges. These are open marketplaces where advertisers can find a large amount of inventory from many different publishers. You can’t normally get detailed publisher statistics, but the reach and versatility are unequaled. The trade-off? The likelihood of ad fraud may be larger when there are fewer rules.
• Private Exchanges. Publishers are in charge here. They set their own pricing, choose who can bid, and make sure that only trusted marketers can get in. Because the inventory isn’t being sold on more than one ad network, quality is better preserved, making it safer for both sides.
• Preferred deals. This arrangement is more straightforward. Publishers can set fixed rates for certain advertisements. If the advertiser passes, the ad spot proceeds into a real-time bidding auction, so impressions never go to waste. Preferred partnerships are good for both publishers and advertisers because they are both stable and flexible.

The Different Types of Ad Networks

It is helpful for both sides to know how these platforms work. Advertisers can buy traffic more easily, and publishers can make money from ads, which helps webmasters and publishers make more money by placing ads in smart places. Your goals, audience, and money will help you choose the ideal network. Some networks want to reach as many people as possible, while others want to reach specific groups of people. Some networks also reward good performance. Many modern ad networks also provide tools for making money from websites and getting leads, which enable publishers to get people to interact with their content and make more money.

This is a short review of ad networks, listing the main categories and what makes each one unique.

1. Horizontal ad networks

Horizontal ad networks are made to work on a large scale. They link advertisers to a variety of websites and apps in a range of fields. This kind works nicely if you want to reach a lot of people. Horizontal networks help publishers fill ad spaces regularly, which means steady income for both publishers and webmasters.

For example:

AdSense from Google

Google AdSense is a free service from Google that lets website owners make money by showing adverts on their sites that are related to their content. These ads might be in the form of text, images, or videos.

• The site automatically picks ads depending on what the site is about and what its users like.
• There are different kinds of ads, like text, photos, videos, and responsive ad units.
• It works with YouTube and may be used on mobile devices.
• Reporting and analysis in real time.
• It’s easy to add code or plugins.
• Cost: Joining AdSense is free.

Media.net

Media.net is a contextual advertising network that works with both Yahoo and Bing. It features a number of wonderful advertising alternatives, such text and native ads, which makes it perfect for sites with a lot of content.

Main Features:

• Text and native adverts that go in well with websites.
• The way users act and the situation will determine how much money they make.
• A lot of money for traffic in English.
• Managing advertisements with a dashboard that is easy to use and gives you data.
• Help for big newspapers and links to other websites.
• Cost: You don’t have to pay anything to use Media.net.

PropellerAds

You can run a lot of various kinds of ads with PropellerAds, such as push notifications, pop-unders, interstitials, and video ads.

The most important parts are:

• Push alerts, pop-unders, interstitials, and videos are just a handful of the various types of ads.
• Targeting based on where you are, what devices you use, and what you like.
• Using AI to make campaigns better on its own.
• Good for brands, agencies, and partners.
• Reports on conversions and detailed analytics.
• Cost: You don’t have to pay anything to use PropellerAds’ platform.

Quick Comparison of Ad Networks

Network	For Advertisers	For Publishers
Google AdSense / Google Ads	Largest network, flexible ad formats, advanced targeting, deposit from ~$10	Free to join, auto ad matching, strong earnings for quality traffic
Media.net	Contextual targeting (Yahoo & Bing), premium publishers, custom campaign pricing	Free to join, high payouts for English traffic, native ad formats
PropellerAds	$100 minimum deposit, push/pop-under/video formats, global reach, AI optimization	Free to join, multiple ad formats, CPM/CPA/CPL models, works with diverse traffic

 

2. Premium Ad Networks

Premium ad networks only work with high-quality websites that have active users. Advertisers can use special placements that are safe for their brand. Publishers like having steady sources of income. The bad thing? Higher costs. But the reward is generally worth it because of improved engagement and higher quality traffic.

For example:

The Rubicon Project (now Magnite)

Magnite, which used to be called The Rubicon Project, is a global advertising network that works to make buying and selling digital ads easier. It is a supply-side platform (SSP) that helps publishers make money from their applications and websites while giving advertisers access to high-quality inventory.

Key Features:

• It works with a variety of different types of media, like display, video, audio, and Connected TV (CTV).
• Publishers with a global reach and exceptional quality.
• RTB auctions that are easy to understand and happen right away.
• Tools that let publishers look at data and generate more money.

Index Exchange

Index Exchange is an independent supply-side platform (SSP) that runs real-time auctions for selling ad space in a clear and efficient way. The company stresses openness, honesty, and the ability to adapt to new technology in business dealings between advertisers and publishers.

Important Features:

• Quick, expandable RTB auctions.
• It works with a lot of formats, such display, mobile, video, and native.
• Works with big DSPs and ad exchanges.
• Publishers can use advanced analytics and revenue optimization.

Network	Advantages for Advertisers	Advantages for Publishers
Rubicon Project (Magnite)	– Access to premium global inventory across display, video, audio, and CTV. – Transparent real-time bidding (RTB) auctions. – Strong brand-safety and fraud protection tools. – Scalable campaigns with global reach.	– Monetization of multiple formats: display, video, audio, CTV. – Global demand sources with strong advertiser relationships. – Detailed analytics and optimization tools. – Transparent auctions that maximize yield.
Index Exchange	– Independent SSP focused on transparency and fairness. – Fast, scalable RTB auctions with low latency. – Integration with major DSPs and exchanges. – Multiple ad formats (display, video, mobile, native).	– Full transparency into auction mechanics and revenue share. – Strong demand from premium advertisers. – Support for diverse ad formats. – Data and analytics tools for optimizing monetization.

3. Vertical Ad Networks

Vertical ad networks focus on a certain area or type of business, such as travel, gaming, banking, or content discovery. Advertisers may get traffic that is really relevant, and publishers can reach people who are really interested in what they have to say. These networks don’t have the same wide range as horizontal networks, but their accuracy generally leads to superior results.

For example:

Sovrn

Sovrn is a platform for publishers to make money and run ads that is not owned by anybody else. It has capabilities for selling ad space, tracking analytics, and managing revenue. Sovrn doesn’t just provide advertising; it also has tools for e-commerce and affiliate marketing.

Important Features:

• SSP (supply-side platform) with open auctions.
• It works with display, video, and native advertisements.
• Tools for e-commerce and affiliate monetization.
• Reports and analytics that are very detailed.

Outbrain

Outbrain is one of the best native advertising platforms. It helps advertisers get their content exposed by installing recommendation widgets on the websites of significant publications. It works on a cost-per-click (CPC) basis.

Key Features:

• Recommendations for content that look like native adverts.
• Many good publishers are linked to each other, such as CNN and The Guardian.
• Pay-per-click (CPC) system.
• Tools for flexible targeting include interests, location, and devices.

Taboola

Taboola is one of the biggest platforms for native advertising and content discovery. It connects marketers with a large number of publishers. It works like Outbrain, but it has a wider reach.

Main Features:

• Widgets that are “recommended for you” by default.
• Working along with big publications and media sources all around the world.
• Pricing model based on CPC.
• Allows for advertising on mobile devices and video.

Comparison of Sovrn, Outbrain, and Taboola

Network	Advantages for Advertisers	Advantages for Publishers
Sovrn	– Access to multiple ad formats (display, video, native). – Affiliate marketing and e-commerce monetization options. – Transparent auctions and analytics. – Ability to reach niche and long-tail audiences.	– Free to join. – Tools for managing ad inventory and revenue. – Support for multiple ad formats. – Detailed reporting and analytics. – Affiliate and e-commerce integration for additional revenue.
Outbrain	– Native ad placements for content promotion. – Access to premium publishers (CNN, The Guardian, etc.). – CPC-based pricing ensures pay-for-performance. – Flexible targeting by interests, geo, and devices.	– Monetization through native content recommendations. – Integration with premium publishers’ websites. – Revenue based on CPC (pay-per-click). – Tools to optimize engagement and revenue.
Taboola	– Large-scale native ad network with broad reach. – Supports content, video, and mobile campaigns. – CPC-based pricing. – Analytics for campaign performance.	– Monetization through content discovery widgets (“Recommended for you”). – Partnerships with global publishers. – Supports multiple ad formats (native, video, mobile). – Revenue optimization and analytics tools.

4. Performance-based Ad Networks

Ad networks that pay based on performance only pay publishers when something quantifiable happens, such as a click, a lead, or a transaction. This technique is great for marketers who want to know that their ads will work and who care about cost per click (CPC). Webmasters can make a lot of money, but their revenue can change based on how well their sites do.

For example:

ClickBank

ClickBank is one of the biggest affiliate marketing sites. It connects those who sell digital and physical goods with affiliates who are willing to promote them.

Main Features:

• An affiliate network that sells both digital and physical goods.
• Affiliates get paid in a clear way.
• Simple to sign up and run campaigns.
• Good for both new and seasoned marketers.

MaxBounty

MaxBounty is one of the best CPA (Cost Per Action) networks. Affiliates can make money by getting people to do things like sign up, register, or buy anything.

Key Features:

• A network of CPAs that offers a variety of bargains.
• Users get big rewards for their actions.
• Helps with a lot of things, like banking, health, gaming, and mobile apps.
• A system that keeps track of everything and pays every week.

Network	Advantages for Advertisers	Advantages for Affiliates / Publishers
ClickBank	– Access to a large affiliate network to promote products.- Easy campaign setup and management.- Suitable for both digital and physical products.- Transparent tracking and reporting.	– Earn commissions promoting digital and physical products.- Transparent payout system.- Simple registration and campaign management.- Suitable for beginners and experienced affiliates.
MaxBounty	– CPA network with a wide variety of offers.- Access to affiliates specialized in specific verticals.- Reliable tracking and performance reporting.- Weekly payouts.	– High payouts for specific user actions (CPL/CPA).- Wide range of verticals: finance, health, gaming, mobile apps.- Trusted tracking system.- Weekly payments and support for optimizing campaigns.

5. Different Types of Specialized Ad Networks

Some networks only show certain types of ads for certain purposes:

• Push ad networks: Send notifications directly to users to get them to interact with more than just websites. Examples include PropellerAds, AdMaven, and RichPush.
• Banner ad networks show graphic adverts, which are fantastic for building brand awareness. Examples include Google AdSense / Google Ads, Media.net, and AdRoll.
• Native ad networks: These ads blend in perfectly with the content, getting more clicks without bothering users. Examples include Outbrain, Taboola, and Sovrn.
• Pop ad networks: Show ads in pop-ups or pop-unders. These are commonly utilized for big campaigns. Examples include PropellerAds, PopAds, and Adsterra.

Why it matters to pick the right network

Choosing the appropriate ad networks can save you time, get you better results, and make your life easier. Advertisers can reach a large number of the correct people, keep track of how well their ads are doing, and make changes to their campaigns. Publishers can make the most money by using ad networks for publishers. This way, they can fill ad slots all the time and focus on building their site instead of chasing campaigns. You can get the most out of your online advertising efforts by learning about the many types of ad networks. This can help you make better decisions about how to promote your website, boost conversions, or make money from your website.

How to Pick the Best Ad Network

Picking the right ad network can be hard at first. There are a lot of choices, and the business terminology doesn’t help. For example, programmatic buying, CPC, CPM, regular IAB units, or the newest kinds of creative ads.

What is the good news? It doesn’t have to be hard. When you break things down into a few easy steps, they are much easier to do.

Learn what your niche is and who your target audience is.

You should first figure out who you want to contact. Find networks that are related to your field or the people you want to reach. If your adverts are more alike, they will be more useful and obtain better results.

Also, consider what kinds of ads you want to run. If you select networks with ad types that fit your content, your site will feel more natural and interesting to visitors.

Learn about how revenue models work.

Different ad networks pay in different ways. Here are some common models:

• A part of the money
• Cost per thousand (CPM)
• Cost per click (CPC)
• Cost per action (CPA)

Choose the one that works best with your system. If your site gets a lot of visitors, CPM or income share can be better. CPC or CPA might be better if your site is more specific. Publishers and websites can make the most money if they employ the right methods.

Find out what type of visitors you require

Some networks only work if a certain number of people visit them. Small publishers should look for networks that are easy to use and pay appropriately. Big sites can join premium networks to make extra money.

Put the User Experience First

Ads shouldn’t be a problem or get in the way. Webmasters make more money over time by getting more people to connect with their sites when they employ networks that focus on acceptable, non-intrusive adverts.

For Advertisers

If you work in advertising, the appropriate network can help you get in touch with the right individuals without wasting time or money. Look for:

• Size of the advertiser network: Bigger networks provide you with more chances.
• Quality of ads: Ads that are intriguing and useful work better.
• Various kinds of formats: You may make your campaigns more specific when you have more choices.
• Terms of compensation and benefits: clear and dependable.
• Technology: Easy-to-use platforms save time and effort.

The right network makes it easier to buy traffic that turns into sales.

For Publishers

Publishers want a steady flow of money and simple integration. What to look for:

• A lot of money can be made by publishers.
• Ads that go with what you’re writing
• Formats that don’t get in the way and make people smile
• CPA, CPC, and CPM are all ways to pay that are flexible.

The best ad networks for publishers make it easy to make money from advertisements, boost webmaster income, and develop your platform.
To choose the ideal ad network, you need to know who your audience is, how payment methods work, and how to keep your users pleased. The correct network may help your platform develop, your advertisements do better, and everyone wins: advertisers, publishers, and visitors.

What are the Top Ad Networks?

We made a list of the best ad networks to help publishers choose the one that works best for them.

Adsterra

Adsterra is the best online advertising network for businesses, agencies, and media buyers. You may confidently reach the most important audiences with more than 20 sophisticated targeting choices. Take advantage of great CPM, CPC, and CPA traffic from a huge network of more than 35,000 direct publishers to get the most out of your advertising.

Adsterra gives you a number of options for reaching your audience that will work best for your site or campaign. Take a quick look at the many kinds of ads you can run:

• Popunder ads pop up under the main browser window and catch people’s attention without being too bothersome.
• A social bar is a floating panel that makes users want to click on it.
• Push notifications that show up on the site keep visitors interested by giving updates right inside your content.
• Banners are well-known pictures that catch the attention.
• People may quickly click on direct links because they are built right into your site.
• Native ads look like they belong on your site since they fit in with your content.

Adsterra is more than just formats; it also contains smart tools that help you run campaigns faster and easier:

• Smart CPM and CPA Goals—make your campaigns perform better on their own for the best results.
• Pricing Tokens—an easy method to keep track of how much you spend on ads.
• Traffic Chart and Traffic Estimator: These tools help you plan by showing you how much traffic you can expect and how fast it will come in.

Getting started is simple. You have to put at least $100 in your account, and you can do it right away with Paxum, Visa, MasterCard, UnionPay, or Capitalist.

If you’re a publisher or an advertiser, Adsterra has everything you need to conduct successful campaigns. You can pick from a number of formats and use valuable tools.

Kadam

Kadam is the best advertising network because it uses the latest technology to provide complete solutions that suit all of our customers’ needs.

Kadam gives you a multitude of ways to talk to your audience. You can do the following on the platform:

• Banners are ads that catch people’s attention while they are on display.
• Native ads blend in with your content so nicely that they don’t stick out.
• Push notifications—users can get messages on-site or in-app to keep them interested.
• Clickunder ads are hard to see because they are below the main browser window, but they work.

Kadam’s CPA Target algorithm is smart since it gets more conversions, which makes campaigns operate better for the budget you choose. Also, its fraud check makes sure that any clicks or impressions that look suspicious don’t show up in your stats. Instead, they are safely moved to “free clicks,” which maintains your stats clean and accurate.

Getting started is easy. You can put money into your account with a $100 deposit. You can add as little as $50 after that, so it’s easy to start or grow.

Kadam makes running campaigns easier, smarter, and more profitable by giving you a lot of different ad formats and advanced tools for optimizing your ads. At the same time, it makes the process straightforward to follow.

AdRoll

AdRoll is a marketing and advertising platform that helps businesses retarget and grow their audiences. AdRoll helps e-commerce and direct-to-consumer businesses generate more sales and a higher return on investment by giving advertisers new ways to target advertising, reach people on multiple channels, and retarget people dynamically.

• Minimum Deposit: $50
• Geo Reach: over 150 countries.
• You can target people depending on where they live (country, area, city), what kind of device they use (desktop, mobile, tablet), what browser and operating system they use, what kind of connection they have, what they like, how they act, and their age.
• There are several kinds of ads, such as display ads, native ads, video ads, social media ads, and email retargeting.
  Some of the most important features are dynamic retargeting, managing campaigns across channels, deep audience segmentation, linking with e-commerce platforms, analytics and reporting, and AI tools that help campaigns do better.

AppLovin

AppLovin is a mobile ad network that helps app developers and advertisers get more users and expand their campaigns. AppLovin is a mobile-first approach that uses targeting, programmatic technology, and numerous ad formats to help apps grow and make money.

• Minimum Deposit: not stated (it depends on the type of campaign).
• Geo Reach: over 190 countries.
• You can choose your target by location (country, region, city), device type (mobile, tablet), operating system, connection type, language, and how the user behaves.
• Interstitial advertisements, rewarded video commercials, banner ads, native ads, and playable ads are all different kinds of ads.
• Some of the main features are programmatic buying, smart targeting, numerous ad formats, real-time analytics, AI optimization to gain new users, and integration with mobile apps to obtain the most engagement and revenue.

Adcash

Adcash is a worldwide ad network that gets a lot of traffic and enables you to target your advertising in numerous ways. Adcash has new features and powerful capabilities that can help advertisers gain better results and a higher return on investment (ROI) from their campaigns. Many businesses choose Adcash because it is open and can grow with them.

• The minimum deposit is $100.
• Reach: almost 200 countries.
• Popunders, native advertisements, interstitial ads, push notifications, in-page push, and video ads are all different kinds of ads.
• Programmatic ad delivery, real-time optimization, smart targeting, anti-fraud for clean traffic, in-depth analytics and reporting, and a user-friendly interface for easy campaign administration are the primary features.

Traffic Nomads

Traffic Nomads features high-quality traffic sources, smart targeting, security against fraud, real-time analytics, AI-based optimization, and a self-serve platform for campaigns that are all about performance. It is an ad network that brings high-quality traffic to your site and helps your campaigns operate better. Traffic Nomads gives marketers the tools they need to get great results in a lot of different areas. These tools include a lot of different types of ads, smart targeting, and analytics that are updated in real time.

• Minimum Deposit: $100.
• Geo Reach: More than 200 countries.
• Push notifications, popunders, in-page push, native ads, interstitial ads, and video ads are all types of ads.
  Traffic Nomads has premium traffic sources, intelligent targeting, anti-fraud tools, real-time analytics, AI-based optimization, and a self-service platform for campaigns that want to produce results.

AdMaven

AdMaven is an ad network that has a lot of different ad formats and solutions that work well to help you make more money. Founded with the goal of giving both advertising and publishers tools that are easy to use, AdMaven has superior targeting and competitive rates in a number of different fields.

• Minimum Deposit: $100.
• Geo Reach: More than 200 countries.
• Different types of ads include popunders, push notifications, in-page push, interstitial ads, native ads, and video ads.
  AdMaven’s main features are: a variety of ad formats, advanced targeting, a mechanism to stop fraud and receive clean visitors, real-time campaign statistics, competitive CPM and CPC rates, and tools to help you make more money.

Clickadu

Clickadu is an ad network that gives publishers a lot of different sorts of ads and tools to help them make the most money from their ads. Clickadu is a well-known ad network for websites and apps with a lot of traffic that seek the best prices and performance. It is noted for its wide range of targeting options and analytics that happen in real time.

• You can only put in $100 at the most.
• Geo Reach: almost 200 countries.
• There are several kinds of adverts, such as popunders, banner ads, push notifications, instant text messages, in-page push, video pre-roll, and SKIM.
• Advanced targeting, real-time analytics, low costs, a variety of ad formats for different industries, a powerful anti-fraud system, and a user-friendly interface for managing campaigns are some of the main features.

PropellerAds

One of the biggest and greatest ad networks is PropellerAds. You may use it to attain your marketing goals because it contains a lot of different types of ads and functions. It was started in 2011 and can reach people all around the world. It also features smart targeting and strong optimization tools. Many businesses enjoy it.

• You can only put in $100 at the most.
• Reach: over 190 countries.
• Push notifications, popunders, interstitial advertisements, in-page push, direct clicks, and native ads are all different kinds of adverts.
• Some of the main features are a self-service platform with a simple interface, smart targeting, AI-powered optimization tools, protection against fraud, real-time tracking, automated ad optimization with Target CPA and SmartCPM, and support for many verticals.

RichAds

RichAds is one of the best ad networks for people who make content and people who sell other people’s content. RichAds debuted in 2018 and helps businesses obtain great results by using high-quality traffic, the latest technology, and a wide range of ad layouts. RichAds is a clear and trustworthy way to get attention for your ads. It gets 5 billion impressions every day, and the traffic has been confirmed by the AdScore system.

• Minimum Deposit: $250
• Reach: More than 220 countries.
• You can target by country, region, city, device type (desktop, mobile, tablet), OS, browser, connection type, ISP, language, time zone, and more.
• Push notifications, popunders, in-page push, direct clicks, native advertisements, and Telegram adverts are all sorts of ads.
• Some of the main features are AI-based budget optimization, micro bidding for source-level bid control, automatic target CPA, automated rules for traffic management, and a lot of targeting options to help you reach the right audience.

ROIads

A good ad network should give you continuous business, a choice of ad types, and clear information and tools to help you keep track of how well your advertisements are working. That’s why ROIads is number one on our list. It contains all of these things that help publishers make money from the traffic they get.

ROIads is different because it has several wonderful features:

• Push and pop ads are two of the most popular and effective types of ads.
• Traffic of the best quality: Find high-quality sites that get a lot of visitors to buy things.
• Anti-fraud System: Built-in tools that help keep your campaigns safe and clean up traffic.
• Micro bidding and AI bidding technology are innovative ways to make bids that will earn you the maximum return on your investment.
• The goal of CPA is to assist marketers in reaching their target CPA by automatically altering bids and traffic sources in real time.
• You can target by location, device, interest, time of day, and other things.

Choose the Right Ad Network for You

You don’t have to guess which ad network will be best for you. The most important thing is to find the right balance between price, quality, and ease of use. The right network helps you reach the right people, acquire more traffic, and make clicks count.

The finest platform for advertising lets them reach more consumers, quickly test out campaigns, and see which advertisements actually lead to purchases. Publishers, on the other hand, want to generate money all the time, fill their ad spaces, and keep visitors happy with ads that look natural and are of good quality. Adsterra and Kadam are two networks that have a variety of different types of ads, like native ads, push alerts, and clickunders. They also provide advanced tools that can help you keep track of your expenditure and make your campaigns better.

Stop wasting time trying things out. Today is the day to start using the right ad network to get more conversions, make more money as a webmaster, and get the most out of your ad space. Your audience is waiting, your campaigns can work, and the results are just around the corner. Choose the network that will assist you in attaining your goals and then move on.

Questions That Are Commonly Asked

1. What is the job of an ad network?

Publishers and advertisers can trade inventory and reach the right people through an ad network. Because pricing, targeting, and reporting are all in one location, you can quickly and simply meet your goals on both sides.

2. What do ad networks do for both publishers and advertisers?

Advertisers may easily buy or bid on ad space, and publishers have little trouble filling it. The network’s monitoring of performance and optimization of delivery helps campaigns run more smoothly and assist both sides receive better results.

3. What are the best ad networks for website owners who wish to make money?

First, write down the best ad networks for publishers. Check out eCPM and reporting tools, test out different types and places for advertisements, and expand the campaigns that bring in the most money for your site.

4. How can publishers get more money from ads?

To make more money, try multiple ad sizes and positions, use formats that complement your content well, and make your ads stand out. These strategies let publishers make more money without making the experience worse for users.

5. How can I identify trustworthy ad networks that will deliver me traffic?

Set your KPIs, start with short test campaigns, employ accurate targeting, and interact with trustworthy ad networks that give you clear site and zone data and robust fraud protection.

6. What are the best strategies to post advertising that will help you sell more and get more people to see them?

Don’t make your ads overly busy, and if you can, put them above the fold so that they fit in with your content. A website that is in the right spot receives more visitors and makes them want to interact more.

7. Should I set prices using a CPA, CPC, or CPM model?

Use CPM to reach more people all the time, CPC to see how well your ads and traffic are doing, and CPA for campaigns that want to see results. Watch your cost per click (CPC) to make sure you stay under your budget.

8. What kinds of targeting choices should I look for in ad networks?

With efficient networks, you can adjust bidding, establish limitations on how often ads show up, dayparting, and target ads based on device, OS, browser, and location. Advanced targeting can help you make sure that the appropriate people see your ads at the right time.

9. How can I use postback (S2S) to keep track of conversions?

Use a pixel or postback/S2S to keep track of conversions. Start with a small amount, test it completely, and then increase it when you see how it works. This makes sure that the campaign’s performance is measured correctly.

10. How do ad networks keep companies safe and fight fraud?

Pick networks that have strict rules for brand protection, make it easy to report apps and domains, and filter out IVT. You can keep your traffic high-quality and discourage bad behavior by analyzing fraud reports on a regular basis.

Reviews

“We started out modest with CPM and CPC campaigns to see how our ads worked. We migrated to CPA after postback (S2S) conversion tracking was working properly. We were able to target users by GEO, device, OS, and browser, and we limited how many times they saw our advertisements. This kept our CTR high without wearing out our audience. I liked that the ad network’s costs were straightforward and that they helped with compliance checks right away. Push ad networks made it possible to test rapidly, and pop advertising gave you a lot of volume for a low price. We then stacked the native and banner formats on top of each other to see if they performed properly. Traffic was safe since there were good techniques to stop fraud and safe areas for brands. If you look at the greatest ad networks, you’ll see that this mix of restrictions and reporting makes it easy to grow while keeping ROI safe.”

“As a publisher, I wanted ad networks for publishers that could raise fill rates without making the user experience worse.” Setting it up was simple, the minimum deposit and payment alternatives were straightforward, and the platform followed brand safety and compliance rules from the outset. We tested a variety of various kinds of ads, such as native ads that show up in articles, in-content banner ads, and light push alerts for people who came back. The reporting made it simple to compare zones. The ad network provided detailed information about sites and zones as well as quick support, which made it easy to optimize layouts and target by device. eCPM kept increasing higher, and whitelists and blacklists helped get rid of placements that weren’t working. In general, this is one of the best ad networks we’ve ever used. The traffic is good, the rewards are plain to see, and the dashboards are simple to utilize.”